The Foundry Arms
Overview of the Project
The website was a good start but focused on users entering the website via a desktop only. It was also not up-to date (menus and events). The current website was also not taking advantage of reviews on Trip Advisor.
Key Features used in project
Below are the key features that were used to complete this project.
Dynamic content
Content can be added, updated & removed quickly and easily without having to make changes directly on pages
Google Search Console
Once your site is ready we submit it to Google to increase your website's reach. We then use Google Search Console to track performance and see keyword rankings.
Mobile App
Add content to website, chat with customers and see stats on visitor numbers.
Modern Approach
Interact with your website while on the move; WebChat with visitors, update content, sales
Multi Platform
All pages render on all devices with no loss of quality or branding
Restaurant Management
Ability for customers to view your menus, place orders for takeaways or reserve tables all via your website.
Reviews
Displaying Trip Advisor and Google Reviews and many others on your website.
SEO Checklist
We develop a customized checklist to enhance your site's SEO and search engine ranking. Using the information you provide about your business, we ensure your site is prepared to connect with Google and optimize it for higher placement in search results.
Site Accessibility
By utilizing Wix's specialized accessibility tool, we identify and resolve accessibility issues on your Wix site. This tool ensures that every visitor, regardless of their abilities, can view and navigate your site seamlessly.
Social Media: Content Creation
Content is created as per your social media plan on brand with your website. This can include images, short videos/reels and links to website.
Social Media: Planning
We follow a standard process starting with audit of your social media presence. Working with you to set your targets including goals and KPIs, agreeing the social media platforms to use and finally a plan to put this into action.
Social Media: Publishing and Engagement
Once your content is created, we will schedule the publishing of your content around your plan, our content is aimed to be a "backbone" of your organisation's social media strategy. We enable organisations to publish ad-hoc content as well with our support.
What did we do?
Below are some key highlights from this project.
The Result
A new new modern website using WiX was created that can be accessed across across all platforms including mobile.
A social media strategy was developed with a bank of images to promote events at the pub. Norfolk IT Solutions continue to support The Foundry Arms but dealing with the social media side of the pub to keep the reach high.
Deployed "Menu" management application so the pub can update their menus on their website without having to edit the website.